by Angela Suico | Jun 25, 2018 | Design, studio pax-branding and graphic design studio
We tried a new approach to brainstorming. Here’s what happened. FollowFollowFollowFollow At Pax, we recently tried a more collaborative approach to brainstorming our proposed deliverables for a client. Why? We’d noticed that our previous work as a team was more...
by Angela Suico | Apr 19, 2018 | Branding, Design
3 business lessons we learned from a children’s magazine FollowFollowFollowFollow When you’re feeling stuck on a work problem, what do you do to overcome that slump? Take a long walk? Visit a new place? Do an activity that is completely unrelated to your...
by Angela Suico | Jan 22, 2018 | Design
Earlier last year, our developer Usha attended Peers Conference, an event for web and software developers that aims to offer a different kind of conference environment. As the website says, “We’ve traded the velvet rope atmosphere of some conferences for a friendly...
by Angela Suico | Jan 5, 2018 | Branding, Design, Museum
5 Tips for Museum Branding Strategy: Bringing Vikings to Life FollowFollowFollow The Field Museum does something incredible: a ticket there allows you to transcend the space-time continuum. With its mission to “fuel a journey of discovery across time,” the Field...
by Angela Suico | Dec 12, 2017 | Branding, Design
Mike Herbert is a Senior Design Associate, and Creative Design Process Manager for BCRA Design, a multi-disciplinary design firm based in Tacoma, Washington. We recently chatted with Mike about the evolution of experiential graphic design, his collaboration with...
by Stephan Tran | Nov 28, 2017 | Branding, Design
How do you take a scientific organization focused on the infinitesimal and brand it in a macroscopic way? That’s one of the latest questions we’ve been asking ourselves as we collaborate with the International Institute for Nanotechnology (IIN) at Northwestern...